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Description
Start-ups are a key source of wealth creation. While traditionally thought of as internet-based entrepreneurial ventures in the virtual world, today start-ups are disrupting the way of doing things by bringing established technology to many traditional real-world industries such as Automobile, food and beverage, transportation, hotels, etc. Armed with new business models, enabled by rapid advances in information and communication technologies and run with a unique Silicon Valley management style, start-ups today attract the best and the brightest from the world over and have caught the attention of policymakers and top management at established companies, each of whom wish to replicate their successes in their domains. This module will expose participants to the start-up culture and empower them with an understanding of processes to start their own entrepreneurial venture.
This module is usually taught in an intensive, multiple day format.听
Learning Outcomes
At the end of the course, students will have:
- An understanding of, and ability to critically identify and analyse, opportunity selection
- An understanding of the key contemporary concepts of start-up management, and an ability to apply these
- A demonstrable understanding of innovative business modelling in an age of disruption
- Knowledge of fundraising and other financing methods
- Ability to develop and communicate a business plan
Module deliveries for 2024/25 academic year
Last updated
This module description was last updated on 8th April 2024.
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