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Hear the CAU Director, Dr Kris De Meyer, giving evidence to the House of Lords' Environment and Climate Change Committee on good communication and how to encourage more climate-friendly behaviours.
On 28 April 2022, Dr Kris De Meyer attended the House of Lords to give evidence as part of their enquiry into what听good听climate communication looks like and what gets people to act. Below are a number of snippets from that听session where Kris explains some of the key insights used by the Climate Action Unit听in our day-to-day work.听
Video 1: Why people's willingness to act hasn't moved despite higher awareness of the issue
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Video 2: Why听fragmentation occurs when it comes to choosing 'the right thing听to do about climate change'
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Video 3: Why messages of fear or听hope are not predictable drivers of听behaviour change
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Video 4:听听The power of telling stories about people taking action on climate change
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Video 5: Why we need to apply听a 'systems approach' to address climate change
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Video 6:听What stories the government should tell about climate change to communicate the scale of the problem
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Video 7: The power of听trusted voices when they relate听climate change to their area of expertise
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Video 8: What a听Prime Minister could honestly say about climate change听
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