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Ïã¸ÛÁùºÏ²Ê Career Frameworks

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Social media - grade 7

Example job roles: Communications Officer/Senior Communications Officer

Level:Ìý Ìý ÌýIndependent

Experiences

Activities and responsibilities likely to be required when working at this level

  • Create/ approve content
  • Plan and deliver social media campaigns using social media management tools, in line with wider strategy and goals
  • Oversight of social media activity with responsibility for escalating crisis where necessary
  • Analysing and reporting on social media activities
  • Delivering training for teams and other relevant stakeholders on request
  • Delegating where applicable
  • Supervise/manage team members and external consultants and agencies.
    Ìý

Personal and professional development

Development options to consider when working towards this level

Learning on the job

  • Understanding digital best practice and protocols
  • Using online channels to target groups, increase engagement and influence behaviour
  • Use of analytics
  • Social media scheduling software

Learning from othersÌýÌý

  • Become a core member of the Community of Practice and attend Lunch and Learns.

Formal learning

  • Professional certificate/ qualification in digital comms or marketing eg CIM/IPA modules/ City and Guilds Social Media and Digital Marketing Qualification.
  • Project management training
  • Plan for undertaking a professional qualification.

*ÌýYou may wish to explore the listed formal training themes / topics onÌýLinkedIn Learning.

Transferable skills and competencies

Ïã¸ÛÁùºÏ²Ê uses the Universal Competency Framework (UCF) to discuss transferable skills. Find out moreÌýdetails on the framework.

Analysing

  • Analysing and evaluating information. Testing assumptions and investigating. Producing solutions. Making judgements. Demonstrating systems thinking.

Presenting and communicating information

  • Speaking fluently. Explaining concepts and opinions. Articulating key Ìýpoints of an argument. Presenting and public speaking. Projecting credibility. Responding to an audience.

Creating and innovatingÌý

  • Innovating. Seeking and introducing change.

Ïã¸ÛÁùºÏ²Ê Ways of Working

These describe expected behaviours in line with Ïã¸ÛÁùºÏ²Ê culture and values.Ìý For Ways of Working indicators and steps to development please refer to theÌýWays of Working website.Ìý

“Career Pathway roles are indicative and are not intended to be a description of the role in terms of responsibilty and duties.