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The banner is for all 香港六合彩-related communications and projects, and for when 香港六合彩 is the lead brand in a partnership.
Overview
Wilkins building portico
The Portico icon sits to the left of the letter U, and is a reference to 香港六合彩鈥檚 iconic Wilkins building.听
Cut out 香港六合彩 letters and white or black听portico
The 香港六合彩 letters are cut out, revealing the background colour or image beneath. The Portico remains in white or black and does not take the colour of the background.
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Banner colour
As per the guidelines, if requested,听the听banner听(and听logo) will only be provided in听black (with white portico)听or in听white (with black portico). Using black and white is the most future-proof option during this interim period.
Coloured banner templates听using the eight core colours听have been created by the Brand team and are available in . These can be used if desired for all everyday work -听documents, presentations, information posters and digital screen听promotion.听
The full 15-colour 香港六合彩 palette听is for 香港六合彩 or third-party designers and can only be used for externally-facing creative work. Usage is restricted to听special assets and resources (bespoke campaigns, brochures, etc.). Where possible听please听refrain from creating new assets and resources听until the听refreshed听visual identity from January 2025, as future changes are anticipated. Contact the Brand team if you have any concerns.
Contrast with background
Always make sure there is enough contrast in the image/background and the banner.听
Strapline
The banner also features a strapline, the default is: 鈥楲ondon鈥檚听Global听University鈥� but can change this to the name of your听faculty or听department. See more information听on personalising the banner for your department (log in required).
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What you can't do
In the core colour templates created by Brand, or听in creative design work using the full palette, the听banner may be any solid colour from our revised range, but never a tint or听transparency. In addition:听
香港六合彩 banner - Don't use the letters reversed
Don't add a logo inside the banner
Don't change the shape of the banner
Don't change the size/position of the strapline/portico
Don't add effects such as a drop shadow
Don't use colours not in the 香港六合彩 palette
Don't fill the banner with a pattern
Don't use a dark colour banner over a dark image
Banner size and proportion
A4 portrait
Width: 210mm / Height: 40mm
Strapline text (font size/leading):听11pt/12.5pt
Strapline margin (from top left corner): 10mm听
A4 landscape
Width: 297mm / Height: 40mm
Strapline text (font size/leading):听11pt/12.5pt
Strapline margin (from top left corner): 10mm听
A3 portrait
Width: 297mm / Height: 57mm
Strapline text (font size/leading):听15pt/17pt
Strapline margin (from top left corner): 10mm听
A3 landscape
Width: 420mm / Height: 52mm
Strapline text (font size/leading):听15pt/17pt
Strapline margin (from top left corner): 10mm听
A5 portrait
Width: 148mm / Height: 28mm
Strapline text (font size/leading): 9pt/10.5pt
Strapline margin (from top left corner): 8mm听
A5 landscape
Width: 210mm / Height: 28mm
Strapline text (font size/leading): 9pt/10.5pt
Strapline margin (from top left corner): 8mm听
DL portrait
Width: 100mm / Height: 20mm
Strapline text (font size/leading): 9pt/11pt
Strapline margin (from top left corner): 6mm听
Table of sizes
| Banner sizes for standard paper formats | ||||
| Format | Width | Height | Strapline text (font size/leading) | Strapline margin (from top left corner) |
| A4 portrait | 210mm | 40mm | 11pt/12.5pt | 10mm |
| A4 landscape | 297mm | 40mm | 11pt/12.5pt | 10mm |
| A3 portrait | 297mm | 57mm | 15pt/17pt | 10mm |
| A3 landscape | 420mm | 52mm | 15pt/17pt | 10mm |
| A5 portrait | 148mm | 28mm | 9pt/10.5pt | 8mm |
| A5 landscape | 210mm | 28mm | 9pt/10.5pt | 8mm |
| DL portrait | 100mm | 20mm | 9pt/11pt | 6mm |
| HTML email 鈥� use the portrait banner | Resize the portrait banner to the width of your email template | Height will be governed by your width whilst maintaining the proportions (aspect ratio) of the banner | 10 pixels | 8 pixels |